SoHo - New Location March 9th!

157 Prince Street

Please note when you book, automatic confirmations and reminder emails with important pre-appointment details are sent! Please be sure to check your spam folder if you don't receive!

This location entrance is down 1 flight of stairs. Unfortunately, it is not wheelchair accessible.

  • Full Color Analysis $375

    Ready to discover your best colors? This session includes an in-depth draping and analysis. We discuss how to apply your season's colors to your wardrobe, makeup, accessories, and hair. Expect the session to take up to 80 minutes, and you'll take home a customized color fan, a guide specific to your season, and newfound confidence! You can also bring your makeup in to be analyzed.

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  • Full Color Analysis for 2! $695

    Grab a friend and come to our studio! This joint session is about 3 hours. At the end of your appointment, you'll receive your season and a pdf analysis outlining how to apply these colors to your wardrobe, accessories, hair, and makeup, so you can review on your own! You'll also receive a take-home color fan.

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  • Express Color Analysis $225

    This budget-friendly option includes an in-person draping session in our studio. This session is 45 minutes. At the end of your appointment, you'll receive your season and a pdf analysis outlining how to apply these colors to your wardrobe, accessories, hair, and makeup, so you can review on your own!(Please note this option does not include the color fan, hair swatches, extended Q&A time with the color analyst, or the option to bring your makeup to be analyzed.)

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  • Express Color Analysis for 2 $425

    Grab a friend and come to our studio! This joint session is about 90 minutes. At the end of your appointment, you'll receive your season and a pdf analysis outlining how to apply these colors to your wardrobe, accessories, hair, and makeup, so you can review on your own!

    Book Here! 
  • In-Person Shopping Service (SoHo Exclusive) $295

    Bring your color palette to life through a guided 1.5-hour shopping experience in SoHo. Your Analyst will accompany you to local boutiques and provide expert guidance in selecting clothing that aligns with and enhances your personal color palette.

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  • Color Concierge: Post-Analysis Zoom Follow-Up (1 hour) $95

    After your 12-Season Color Analysis session, it’s normal for questions to pop up as you start applying your personalized color palette to your wardrobe, makeup, hair, and accessories. Our Color Concierge Zoom session gives you a dedicated 1 hour to get expert guidance, clarification, and tailored advice to help you feel confident in every color choice.

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  • Katie

    Katie’s passion for color analysis grew from her background in psychology and her fascination with how color shapes mood, presence, and personal confidence. With years of research experience and a sharp eye for detail, she blends science and artistry to help clients understand how people perceive color and how it can elevate their style. A lifelong lover of beauty, fashion, and personal expression, she’s excited to guide clients toward the colors that make them feel confident and seen. Outside of sessions, Katie loves immersing herself in the city’s art spaces, studying trends, and seeking new sources of creative inspiration.

  • Victoria

    Meet Victoria, who discovered her love for color analysis after receiving a session at Lily’s Color Lab as a Christmas gift. What started as a personal experience quickly grew into a passion and obsession for color analysis and personal style. Now, as the newest member of the team, she meets every client with warmth and positivity, aiming to make every session feel welcoming, inspiring, and fun. When she’s not in the studio or working an event, you can find her baking sweet treats, browsing an indie bookstore, or most likely, cuddling her dog, Daisy.